Tony's Chocolonely

The journey to a slavery free cacao industry.

 My delicious Tony's Chocolonely chocolate bar

Tony’s Chocolonely is a brand that stands for a more fairly organized world wide cacao supply chain. Mainly to provide the cacao farmers a greater, and more fair, share of the profit. Hereby a small piece of history about Tony’s Chocolonely.

History Tony's Chocolonely

In September 2001 an international agreement, the Harkin Protocol, is signed by all the chocolate makers which contained that the promise that only slavery free chocolate could be brought to the market. In 2002 Teun van de Keuken performs research to the slavery in the cacao industry. The shockingly results showed that a lot of cacao plantations used child slaves. These child slaves are mainly abused and sometimes had to work more than sixteen hours a day, unpaid. On the 22th of march 2004 Teun van de Keuken turns his self in to the police for being guilty of child slavery with the reason that he ate chocolate that is probably produced by these child slaves. Unfortunately this was not accepted.

The beginning of Tony's Chocolonely

In 2005, still chocolate makers barely perform action to make child slavery in this industry disappear. When it turned out that the big chocolate makers in The Netherlands even could not answer the question if they could make one slavery-free chocolate bar for him, Teun decided to take matters in his own hands. On November the 9th 2005 the first slavery-free chocolate bar appears at the market: Tony’s Chocolonely. In spite of the setbacks, Tony’s Chocolonely continues its journey to a better life for cacao farmers. Do you want to support Tony’s Chocolonely in their journey against slavery? You can find Tony’s Chocolonely chocolate bars in your local (Dutch) supermarket or at their website.